Before the middle of 2019, less than 1% of the world’s population was aware of the phrase COVID-19. At the start of 2020 only 1% of the population was not aware of it. Before COVID-19, the world remembers that a pandemic occurred in 1918, influenza virus H1N1.
Seems that the Satellite industry challenged by many aspects at the same time, terrestrial solutions that present low cost and high efficiency, the 5G that is going to change dramatically the way we use data in every part of our lives and the rapid changes in the ways we consume television moving from Linear to on demand.
Much has been discussed about the potential for 5G to change the nature of content distribution. End users, particularly of smartphones and tablets are promised much faster download speeds and access to interactivity and compelling entertainment experiences including AR and VR.
Once upon a time TV channels were using huge rooms with a lot of equipment, robots’ tapes and dozens of people running the playout center for a single TV channel – this is going to be the story we will tell our children…
Free to Air (FTA) television continues to be a popular method for millions of viewers to watch different kinds of content with a simple antenna, with or without a requirement for a Set Top Box (STB). But with the increased interest in OTT solutions and streaming platforms such as Netflix, Amazon, HBO, Disney+ and others people tend to consume their content not only on their main TV screen (most of which are large, integrated, advanced digital receivers) but also on the go which means using their tablets and mobile phones.
The OU sector of the satellite transmission and delivery world is a fast-changing one. When talking about value, you always have to ask the questions: what is given, what is the standard and what is extra in terms of the service that you are offering?