OTT Marketing Manager

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OTT Marketing Manager
Location: Remote
Email: jobs@ikomg.com
Type: Full time, Remote
Language: English.

Job Description:

We are looking for an OTT Marketing Manager to join iKO Media Group’s global marketing team. Reporting to the VP of Marketing, this role sits at the intersection of marketing execution, audience engagement, and platform growth, with a clear focus on managing the company’s B2C presence and driving viewer engagement and subscriber growth across digital streaming platforms.

The successful candidate will combine hands-on marketing expertise with strong execution capabilities, managing social media channels, creating and publishing engaging content, coordinating integrated marketing campaigns, and optimising performance across digital and offline touchpoints to maximise reach, engagement, and conversion. Working closely with content teams, channel managers, designers, and wider marketing stakeholders, the role ensures that marketing activities effectively support audience growth, strengthen brand presence, and drive sustained subscriber growth across OTT platforms in a fast-moving, global media environment.

Responsibilities:

Viewer Growth (Core)
Own growth of viewers and subscribers across OTT platforms
Plan and execute strategies to attract, engage, and retain audiences
Use social media and other channels as key growth drivers
Social & Content Execution
Manage social platforms and publish daily content
Create/adapt content (clips, highlights, captions) for each platform
Engage with the community and optimize content performance
Campaigns & Partnerships
Execute marketing campaigns across channels
Coordinate with internal teams and external partners
Ensure smooth and timely rollout of all assets
App Store & Performance
Manage and optimize app store presence (ASO, creatives, updates)
Track performance (viewership, engagement, installs, conversions)
Report insights and continuously optimize for growth

Skills & Qualifications

Hands-on with social media management and content publishing
Basic skills in video editing, highlights creation, and copywriting
Detail-oriented, hands-on, and comfortable in a fast-paced environment
Fluent in English (professional working proficiency)

Highly Desirable

Native Arabic is a huge bonus.
Former experience working in OTT platforms and tv channels, performing B2C marketing, is a huge bonus.

OTT Marketing Manager

Remote I Marketing I Full Time


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