VP of Sports & Events Sales

VP of Sports & Events Sales
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Director of Operations

Open Position

VP of Sports & Events Sales
Location: Remote
Email: jobs@ikomg.com.
Type: Full time
Language: English (mandatory), Any other language (advantage)

Position Summary:

The VP of Sports & Events Sales is responsible for expanding the customer base, driving revenue growth, and maintaining strong relationships with existing clients in the live events, sports, and media industries. This role requires a deep understanding of the evolving media landscape, including cloud and IP-based services, as well as the ability to negotiate and close complex contracts. The ideal candidate will have a strong track record in sales within the broadcast, satellite, or live event telecommunications sectors and a strategic mindset to drive business expansion. Reports directly to the COO.

 

Key Responsibilities:

Client Relationship Management:

  • Build and maintain strong relationships with key industry players, including sports federations, production companies, sports rights agencies, and telecom providers.
  • Develop relationships with decision-makers and stakeholders to understand their evolving needs and identify opportunities for new services.
  • Act as the primary point of contact for clients, ensuring exceptional customer service and representing client interests during service fulfillment and assurance processes.

 

Sales Strategy & Revenue Growth:

  • Drive sales performance to achieve assigned revenue targets in occasional use live events applications across sports, news, and enterprise accounts.
  • Identify opportunities for new services, upgrades, and upsells within existing client organizations.
  • Manage the full sales lifecycle, from prospecting and leveraging industry contacts to presenting, negotiating, and closing new business deals.
  • Prepare compelling sales proposals and value propositions tailored to client needs.

 

Market Analysis & Competitive Intelligence:

  • Monitor industry trends, event calendars, and competitor offerings to position the company as a leading provider of occasional use broadcast services.
  • Develop sales forecasts, track contract closure timing, and provide insights into market dynamics.
  • Ensure an understanding of new generation cloud and IP-based media services to support customer migration from traditional workflows to innovative digital solutions.

Negotiation & Contract Management:

  • Negotiate complex short- and long-term contracts with high-profile clients, including sports organizations, media broadcasters, and event organizers.
  • Define accurate customer requirements to support bid/no-bid evaluations and ensure contract compliance.
  • Maintain an accurate sales pipeline and track activity in the CRM system.

 

Travel & Industry Engagement:

  • Travel (20-30%) as needed for client meetings, industry conferences, and sales presentations.
  • Represent the company at key industry events to expand networks and promote service offerings.

 

Required Skills & Experience:

  • Minimum of 10 years of experience in sales within the sports & events sector, focusing on tier 1 and tier 2 customers.
  • Proven track record of business development and revenue growth in the broadcast, satellite, or live event telecommunications industry.
  • Strong understanding of occasional use business models and technologies, including satellite uplinks, fiber networks, and IP-based transmission.
  • Experience managing high-profile clients and negotiating complex deals.
  • Strong leadership, communication, and relationship-building skills.
  • Ability to develop and execute sales strategies in a competitive market.
  • Experience managing international clients.
  • Proficiency in English; additional languages are a plus.
  • EU citizenship required.

 

Location: Remote

Type: Full-Time

Contact: jobs@ikomg.com

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